Your perfect travel destination is…
Ehime Prefecture!
🧭 Why Ehime?
Located on the north shore of Shikoku, Ehime Prefecture boasts historic castles, scenic islands, and famous hot springs.
From the ancient Dōgo Onsen to the art and oranges of the Seto Inland Sea islands, Ehime offers a warm welcome and rich local culture.
🌟 Top 3 Recommended Spots
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Dōgo Onsen (Matsuyama)
One of Japan’s oldest hot spring baths—soak in the historic main building and explore nearby retro streets. -
Matsuyama Castle
A hilltop fortress offering panoramic views over the city and Seto Inland Sea, accessible by ropeway or hiking. -
Shimanami Kaido Islands
Cycle or drive across a chain of scenic islands linked by bridges, famous for art, beaches, and local lemon products.
🍜 Food, Experiences & Culture
🍴 Local Specialties
- Taimeshi (sea bream rice)
- Botchan dango (sweet rice dumplings)
- Shirasu (baby sardines)
🧪 Experiences
- Bathing in the public and private baths of Dōgo Onsen
- Picking summer citrus on Oshima Island
- Ropeway ride and samurai performances at Matsuyama Castle
🎎 Cultural Highlights
- Traditional puppet theater (Iyo Ningyō Jōruri)
- Bonfires of the Yokobue Festival
- Historic merchant streets of Ozu and Uchiko
🚄 Access Information
Fly into Matsuyama Airport and take a 15-minute bus or taxi to Matsuyama City center.
From Matsuyama Station, local trains connect to Dōgo Onsen, and a network of buses and ferries serve the Shimanami Kaido islands.